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Booth Numbers
Thank you for your patience as we finalize the floorplan for the upcoming fair. We will share your booth number and location closer to the fair.
Please note that the floorplan is carefully considered and curated, we have invested heavily in our Installation program and the floorplan design to ensure activation throughout the fair floor.
Though we are unable to accommodate exact location requests, should you have any special requirements please reach out to Ross directly.
We appreciate understanding and look forward to a successful event together.
Booth Dimensions
All booths come with three walls. The length of the walls is dependent on the booth size requested; the height of these walls is 11’.
If you have purchased a corner booth you have the option of removing your external wall. (This can be requested during the booth design process that will begin later this month)
Your entire display must fit within the confines of your booth (including furniture, artwork, signage, you and your staff, etc.). All contents of your booth (including chairs and artwork) must be placed inside your booth or you will be asked to remove it. Keep in mind that due to the hard wall construction, the interior dimensions of your booth are reduced slightly (ie. the interior dimensions of a 5 ×10 booth will be approximately 4’ 9” x 9’ 6”).
Please review the Booth Design Plan Form here.
Signage
Our Commitment to Sustainability
Artist Project is dedicated to producing an environmentally responsible fair. As part of this commitment, we have been actively working to eliminate the use of single-use materials throughout the fair.
Progress and Innovation
In 2024, we encouraged new approaches to your signage – we were impressed by the adaptability and innovation demonstrated by exhibitors, resulting in truly unique and sustainable signage solutions.
*NEW FOR 2025*
Building upon last year’s success, we have made an important decision for Artist Project 2025: The use of single-use vinyl is prohibited.
Guidelines for exhibitors:
To ensure consistency across the show floor, please adhere to the following guidelines when creating your signage.
Signage Requirements Checklist:
✓ Text must be written in black or grey only
✓ Approved background colours are white, clear, or unstained if using a wood substrate
✓ Signage printed on recyclable cardstock or a reusable material: glass, acrylic, wood etc. This can include vinyl mounted onto a listed material
✓ Maximum sign height - inclusive of both name and medium - 11”. No maximum width
✓ No minimum height or length requirements
✕ Vinyl is not permitted directly on the wall
✕ LED or Neon or other electronic/digital signage is not permitted
✕ Coloured text is not permitted
✕ Websites and social media handles are not allowed in your primary signage
✕ Exhibition titles and curatorial statements are not permitted
✕ No signage is permitted on exterior facing walls
Examples of approved signage:
Example 1: Vinyl affixed to wooden panels displaying artist’s name.
Example 2: Black lettering printed onto acrylic displaying artist’s name.
Example 3: Black lettering printed onto cardstock displaying exhibitors name.
Example 4: Vinyl affixed to wood, displaying artist name and medium.
Secondary Signage
Including your website and social media handles in your booth is a great way for collectors to connect with you outside of Artist Project. Your secondary social media signage must be installed on a wall adjacent to your primary name signage.
Signage Requirements Checklist:
✓ Text must be written in black or grey only
✓ Social media signage should be no larger than 11” x 11”
✓ Text must be written in black or grey only
✓ Signage printed on recyclable cardstock or a reusable material: glass, acrylic, wood etc. This can include vinyl mounted onto a listed material
✓ Websites and logos are allowed
✕ Vinyl is not permitted directly on the wall
✕ Social media handles and websites may not be placed on an exterior facing wall
✕ LED or Neon signage is not permitted
✕ Coloured text is not permitted
Artwork Labels
✓ Artwork labels are permitted and should be no larger than 4” x 2” inches or a standard business card
✓ Text must be written in black or grey only
✓ Artist name, title, date created, medium, dimensions and price can be included
✓ Labels must be printed on paper
✕ Coloured text and/or labels are not permitted
✕ Plastic labels are not permitted
QR Codes
✓ QR codes are permitted and should be no larger than 3” x 3”
✓ QR codes must be written in black or grey only
✓ Signage printed on recyclable cardstock or a reusable material: glass, acrylic, wood etc. This can include vinyl mounted onto a listed material.
✕ Vinyl is not permitted directly onto the wall
✕ Coloured QR codes are not permitted
Lighting
All booths will be constructed with a standard lighting plan which meets the minimum lighting requirements to ensure a full and even spread of light.
An example of this plan can be seen below (coming soon).
Should you wish to enhance your booth with additional lights or have a unique vision for your booth we will provide you with a blank booth design form.
Additional lights are available at $99.00 +HST, before 28 March. After this date, prices will increase, and availability may be limited.
Please review the Booth Design Form here.
Walls
Your booth is comprised of 3 white hard walls (unless otherwise requested), and standard concrete flooring. Please see below for additional details:
- Walls are 11′ high and 3″ thick
- The hard walls are smooth, ¼” MDF, painted white
- The panels are constructed with an interior plywood rib frame that can take screws for heavier items. The rest of the panel surface can take small wood screws for mounting of lighter items (up to 10 pounds)
- Small holes from screws and are permitted, but you will be charged a repair fee for large holes and/or additional damage to the panels
- Please do not paint or alter the walls
- If you apply Velcro (or other tape to adhere signage) you must remove it at show closing
- All screws must be removed at show closing by the exhibitor
- No glue can be used to hang artwork to the walls
- Additional walls can be ordered through the Artist Project Lighting and Custom Wall Panel form *coming soon
- If you have a corner booth and would like an open corner configuration, please contact Ross Jennings at Ross.Jennings@informa.com
Please note that the use of hammers is prohibited, as the vibration may cause artwork in neighbouring booths to fall off the walls.
Electrical
You may require an electrical outlet in your booth to power devices (ie. laptop, credit card reader, phone). Electricity is not included with your booth package and can be ordered on the Booth Design Form (coming soon). Most exhibitors will only require the basic electrical outlet (regular duplex outlet; 1500 watt). The amount of electricity you will require can be calculated on the order form by multiplying the number of fixtures by the wattage indicated on each fixture.
Please note: The Exhibition Place staff may audit each booth and bill you directly for any wattage you use above and beyond what you ordered. Additionally, if you use more wattage than you have ordered it may cause a power shortage in your area and affect your neighbours.
Disclaimer: All wiring must be done in an approved manner, acceptable to the latest edition of the Ontario Electrical Safety Code (OESC) and the ESA inspector. The OESC and ESA will not accept open joints, joints that are taped, ungrounded wiring, improper box connectors etc. Any wiring that is not factory assembled must be approved by an accredited approval agency prior to move in. Exhibitors will have to place an onsite order for the in-house electricians to correct any deficient wiring. A standard hourly rate will be charged for this service.
Exhibitors placing onsite orders to correct wiring that is not up to code will be worked on as soon as all pre-ordered orders are installed. It is strongly recommended that all wiring inspections and corrections be taken care of before being brought on site.
If you have any questions about the power in your booth please contact ArtOperations@informa.com.
Storage
Artists are encouraged to use in booth storage methods such as building additional wall panels in their booth or using multifunctional furniture.
On-site art storage can also be rented directly from Artist Project, full details can be found in our Exhibitor Service page.
Rentals
Furniture Rental
Stronco Show Services has a variety of tables, stools, counters and display cabinets available for rent.
Furniture order form coming soon.
TV Rental
Please be aware that the Better Living Centre has a collective agreement in place with the union, IATSE (Toronto Stagehand local of the International Alliance of Theatrical Stage Employees) which has jurisdiction over installation of all TVs within booths where the TV is not owned by the exhibitor. This means if you plan to rent a TV to display artwork in your booth you will need to hire IATSE union members to install and dismantle the TV. If you own the TV, then you can install and dismantle the TV yourself. If you plan to rent a TV for your booth, please contact Melissa.Lauzon@informa.com for information on how to order union labour and what the associated costs will be.
Contract Information
Your contract is legally binding. Once you have signed the contract you are obligated to adhere to every clause stipulated in Schedule “A” of the Exhibition Permit, including the products for which you have been contracted. You may not sell any products that have not been included in your signed contract. Please make special note of Section 6(g) of your contract. Artist Project is marketed and promoted as an exclusive art fair. Therefore, we embrace artists who understand and believe in our philosophy and whose work is not available in other shows (featuring more than 30 artists) 30 days before and 30 days after the dates of Artist Project within a 50 km radius (with the exception of other Informa Canada events).